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Sell your apparel
collection online

The all-in-one platform for fashion brands. Showcase your clothing line, manage inventory, and deliver a stunning shopping experience — no coding required.

Free forever plan available. No credit card required.

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Active merchants
$0
Processed monthly
0
Uptime guarantee
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Average rating

Everything your fashion brand needs

Powerful tools built for apparel sellers — manage sizes, colors, collections, and inventory with ease.

Products & Variants

Add garments with size and color variants, multiple images, and categories. Track stock by SKU in real time.

Fashion-Ready Themes

Choose from lookbook-style themes designed for clothing. Customize colors, fonts, and layout to match your brand.

Orders & Customers

Process orders, manage customer profiles, and handle returns — all from one dashboard.

Analytics & Insights

Understand your sales with visual charts, top products, revenue trends, and conversion data.

Up and running in three steps

Getting started takes just a few minutes. No technical expertise required.

1

Create your account

Sign up with email or Google. Your store dashboard is ready instantly.

2

Add your products

Upload images, set prices, organize into categories, and manage inventory.

3

Launch your store

Pick a theme, customize your storefront, and start accepting orders.

Simple, transparent pricing

Start for free, upgrade as you grow. No hidden fees.

Free

$0 /mo
Perfect for getting started
  • Up to 25 products
  • Basic analytics
  • 1 store theme
  • Email support
Get started

Pro

$79 /mo
For high-volume sellers
  • Unlimited products
  • AI-powered insights
  • All themes + custom CSS
  • Dedicated support
  • Custom domain
  • Abandoned cart recovery
Start free trial

Loved by fashion brands

Hear from apparel brands who launched their online stores with Store Merchant.

★★★★★
"We launched our streetwear line in a single weekend. The product variant system handles all our sizes and colors perfectly, and the storefront themes look like a high-end boutique."
J
Jordan Ellis
THRDS Streetwear
★★★★★
"Managing 200+ SKUs across sizes was a nightmare before. Now inventory updates in real time, and the analytics show me exactly which pieces to restock. Sales are up 40%."
M
Maya Santos
Verdant Clothing Co.
★★★★★
"As a sustainable fashion startup, every dollar counts. The free plan let us validate our designs with real customers before scaling up. The checkout experience is seamless."
R
Ravi Kohli
ReThread Apparel